Ecommerce is gaining a lot of ground these days. In order to stay on top, one has to be very well informed and also make sure that he’s customers have the best shopping experience on their website so they will return.
Here, at Conectoo, we felt the need of a new feature to help our clients stay more engaged with their customers and to increase their sales.
We have developed a new trigger email that we consider to be very important: product of interest.
How does it work?
It sets off at x minutes/hours/ days from the moment a product of interest is identified for a certain user. We can set the limits and variables for this scenario. For example, a product of interest can be the one that a user spends more than 2 minutes on its details and clicks at least once on the its photo.
A fixed number of trigger emails that a person can receive in a certain period of time can be set up.
The template for this trigger email can be personalized with the customer’s data ( e.g. name / first name ) and it may contain the list of elements that he showed interest in ( picture, title, price, link ). Each product has a “BUY NOW” call to action button that takes the customer on the product’s page from your website.
By using this trigger based strategy, you’re using a remarketing tool to direct more clients to your website. And studies show that over 70% of the clients that receive these kinds of messages are more likely to finish the purchase.
Our main goal, here at Conectoo, is to bring you closer to your customers and to make sure you offer them the best services and that the shopping experience is a very pleasant and easy one.
Your time is very important to us, as it is the time of your customers. So we want you to have the best results in the shortest time and with minimum effort.
By bringing your customers what they are really interested in into their inboxes, you’ll gain their loyalty. They will be happy to receive information about what they like & want and they will repay you by ordering from you.
It is very important to put your clients first. Them and their needs.
Here, at Conectoo, with every single feature that we develop, we help you build a real relationship with your customers based on trust and loyalty.
Conectoo the people that matter to you.